Tag: Online Marketing
2021 is here and most of us face a completely different reality than we did one year ago. Your audience does too. Their financial situation, expectations, and material conditions have all changed drastically over the past year. Speaking of change, chances are that your digital marketing strategy for 2021 could use a revamp. Moving into […]
The world is a drastically different place than it was when we celebrated a new year in January: Worldwide, over 8 million people have contracted COVID-19 and almost 450k have died. Experts believe at least 20% of US workers are unemployed. Billions of people have locked down in their homes for months to stop the […]
If you’re in the marketing space you’re probably familiar with SEO. Well today, I want to talk about SEO’s counterpart, CRO — and what makes CRO an acronym to remember in your digital marketing strategy. What Is CRO? CRO, or conversion rate optimization is the systematic process of increasing the percentage of website visitors who […]
The first step in developing your business website is choosing a platform. WordPress is one of the most popular content management systems for a myriad of reasons. This platform can be used by anyone, allowing you to customize your site easily and to your specifications. If you are in the beginning phases of your website […]
As of January 2021, 59.5% of the world’s total population now uses the internet in some way. Meaning that billions of people a day are visiting search engines such as Google and Bing to get the answers to their burning question. As a website owner, we want to be seen by those people, and to […]
Having a custom web development plan means more than simply designing a website. Once the website design is finalized and goes live, we can’t just let it sit and expect it to work like magic. Website maintenance is a critical part of keeping a website not only up and running, but performing the functions it […]
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