Category: Web Design

The goal of a brand’s web design isn’t to impress designers. The purpose behind design is to make it easy for visitors to find the information they need, stay on the website consuming content, and take action. 75% of consumers say they use website design to judge a business’s credibility. Meanwhile, 38% of people will […]

Optimizing your website’s design and content is one of the best things you can do for your business.  When you optimize your site’s web design and content, you’re providing information that will help search engines learn about your business. Search engines use that information to decide what pages will appear on SERPs for relevant keywords and […]

Your brand’s website is the digital face of your entire company so hiring a web design team is possibly the most important business decision you’ll make this year. Your website needs to function as both the entire sales and marketing departments simultaneously. If a lead arrives at your website and can’t find the information they […]

It happens all the time. A prospective customer contacts me looking for new web design but insists that having design experience in their specific industry is a requirement. That prospective client obviously feels like a web designer can’t do a good job without being seeped in the background of their industry. There’s some logic in […]

When you consider how to market your business, your web design may not come to mind right away. Your website, after all, is for educating your customers and selling your products or services. Wait, doesn’t that sound a bit like marketing? In a nutshell, your marketing strategy needs to include your website design. As an […]

The first step in developing your business website is choosing a platform. WordPress is one of the most popular content management systems for a myriad of reasons. This platform can be used by anyone, allowing you to customize your site easily and to your specifications. If you are in the beginning phases of your website […]