Category: Internet Marketing

As a digital marketer and business consultant in Milwaukee and Austin, my primary focus has been an SEO consultant and web designer. Clients often credit my colleagues and I for having a high level of detail and understanding for business. What my experience over the years has taught me, is that web design and SEO go hand […]

The landscape of business has changed completely in the past 20 years. When I meet with potential clients looking to grow their businesses, I find myself circling back to the same advice again and again: You have to be more digitally strategic than ever in order to get noticed. Whether you’re an entrepreneur just starting […]

Can a Facebook Business Page Replace a Website? Facebook is a low-cost and relatively simple platform for hosting your online presence as a small business. It has also been the top social media site in the U.S. since 2009 when it overtook Myspace. As of June 2017, it had over 2 billion users worldwide. Facebook […]

As a small business consultant my colleagues and I work with entrepreneurs to help establish a strong identity for their company, build their brand and grow their business in big ways through digital media. Below are our 6 steps in the digital marketing process: [av_hr class=’invisible’ height=’15’ shadow=’no-shadow’ position=’center’ custom_border=’av-border-thin’ custom_width=’50px’ custom_border_color=” custom_margin_top=’30px’ custom_margin_bottom=’30px’ icon_select=’yes’ […]

Like the Ace Hardware Brand The results are in – content marketing is here to stay. Content marketing has been shown to cost less than half as much as traditional marketing and generate as many as 3X leads. (DemandMetric) Those leads, in turn, convert as much as 6X more often – at a rate of […]

Web analytics is a tool that allows us to collect, report and analyze data that’s generated from the digital properties that we control. Why is web analytics critical to your business success? Like it or not, a big part of the world we now live in happens online. Our daily emails, our interaction over the […]