Better Health Chiropractic & Physical Rehab

Founded by Dr. Brent Wells, Better Health Chiropractic & Physical Rehab opened its doors in North Anchorage in 1998, providing chiropractic care to Alaskans. Better Health is currently operating 5 offices each offering: Chiropractic, DRS, MCU, Occupational Therapy, and Massage Therapy with a plan to continue expanding, ultimately operating 7 offices across Alaska by 2017.

Visit betterhealthalaska.com »

The challenge

To completely redevelop Better Health to improve their overall image, to provide a user interface with functionality that enables online users to browse their website without difficulty … and a content management system that provides Better Health the ability to manage all website content internally by staff.

The solution

Redesigned Better Health to drastically enhance the company’s image and provide a user interface with functionality that enables users to browse and access website content without difficulty. A content management system that provides the client with ability to manage content internally by staff. A responsive design layout was created for mobile users, which in return decreased bounce rates and improved on site’s usability.  Analytics was installed to track data and user performance, and search results improved both organically and locally by implementing search engine optimization services. Direct email marketing campaigns and direct mail pieces created to position the brand, and ultimately direct more users to the company’s website.

design / content management system content strategy local SEO
improved user experience analytics tracking organic SEO
email marketing direct mail brochure design

The results

We’ve partnered with Better Health Chiropractic & Physical Rehab to open 4 new chiropractic offices throughout Alaska in the last 3 years.

decrease in bounce rates
increase in new visitors
increase in visit duration
increase in lead generation
Brent Wells

I’ve been working with JS Interactive for over six months now. They have worked with us on website creative, internet logisitics, email design and other graphic design related projects. We have been very satisfied. A few areas of note: Exceptional attention to detail, they want to get to know everything about what you envision for your project. A complete understanding of the project is reached before starting – saving a lot of errors and headaches down the road. Great quality of service – Service is very responsive and they work with you to make sure you get what you envision. Solid product – cutting-edge design and functionality. User intuitive design make navigating the website seamless. Very cost-effective- prices are very competitive and in many cases lower than what others charge.

Brent WellsFounder / Chiropractor